The Marketing Strategy of Fátima Doña

//The Marketing Strategy of Fátima Doña

The Marketing Strategy of Fátima Doña

Today we feel very proud to introduce one of our outstanding Spanish participants in the Artenprise
project: Fatima Doña Molinero. She has just travelled to Chicago to exhibit and sell her miniatures
in the context of a major event: The Chicago International Wholesale Trade Show.

Fátima is working so hard to find her site in an extremely competitive market. She combines the
use of her professional website, her facebook page, and her twitter account, among other resources
and tools in the world of social networks, as well as her ecommerce shop in Etsy. Besides she also
tries to be physically present in national and international fairs whenever she can. All these steps
involves a significant economic and time effort, and reward does not arrives in the short / medium
term. But she doesn´t give up. As she is quite demanding wirh herself she considers she needs go on
training on topics such as: International Commerce; Personal and Professional Branding, and
Digital Marketing, in order to improve her marketing strategy.

As for Fátima´s participation in the Artenprise project, she first requested to join the Enterprise
Circles organized by the Granada City Council and then she was recently chosen to travel to Matera
(Italy) the to be trained with other artists in entrepreneurial skills. And at the present day she is one of the most active participants in the Community of the Artenprise on-line platform, keeping in
contact with all the participants in the project and with other platform users.
We wish good luck to Fátima in Chicago and the best future for her activity!

By |2018-04-27T10:20:21+00:00aprile 27th, 2018|News|0 Comments

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